Mobile carrier Three says it won't be blocking ads after all -- admitting its initial announcement 'p----d off' companies like Google

Three Mobile carrier Three has said it won't be introducing ad blocking features, admitting its initialannouncement about an ad blocking test "pissed Google off" and the UK communicationsregulator, Marketing Week reported. Three announced it was partnering with ad blocking company Shine to test network-level ad blocking for its customers in the UK and Italy in February. At the time,Three said its objective was not to eliminate mobile advertising altogether, but to give customers more choice and ...